Commentary on sectors, businesses, investment conditions and developments across Kenya and East Africa.
Capital needs differ between an established business and an early-stage venture. Understanding what a business requires, and when, shapes the discussion with any investor.
Opportunities in the region depend on the sector, the business and the conditions in which it operates.
Investors look at the business model, financial position, leadership and plans for growth. Clear answers make the conversation more productive.
Business owners who prepare for investor questions in advance, covering the business, its finances and its plans, make the conversation more productive.
